As early childhood education experts continue to discover the cognitive, physical and social benefits of play for preschoolers, parents are eager to learn how they can get the most out of play at home, and ensure that their child is engaging in healthy play while in daycare. Childcare providers are equally excited to integrate new play solutions into their daycare curricula.

The Fisher-Price Playcare program brings together the latest information on the educational benefits of play and helps daycares and families communicate about playtime challenges and solutions. By linking childcare workers and families online, the Playcare program offers the first of its kind: a total education portal through which parents and daycares can design and co-ordinate creative playtime strategies. Parents and daycares can now build on each others’ skills and knowledge so that every preschooler can get the most out of playtime – morning to night.